Tuesday, 24 September 2013

PRECISION TECHNOLOGY MEETS HIGH FASHION

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Driven by the power of design to change perceptions, Ho International Design Inc. proudly announces the arrival of the AURA: a chic, precision breathalyzer specifically designed to reshape the world’s perception of responsible celebration.  Using a halo-inspired design and customizable OLED display, the AURA offers peace of mind with unprecedented style.  Combined with law-enforcement grade electrochemical fuel cell sensor technology, the AURA uniquely blends precision with high fashion.
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Highlights of the AURA:
  • Electrochemical fuel cell sensor technology – the same technology found in hand-held devices used by law-enforcement and in ignition interlock systems for cars – ensures precise BAC measurements
  • Unique halo-inspired design embodies the protective aura and stylish peace of mind
  • Ergonomic shape and size enable one-handed use and quick storage within coin pockets and clutches
  • Sleek, scratch-resistant polycarbonate screen with stunning OLED display, including 6 color theme options
  • Precision stainless steel backplate provides exceptional durability, along with a luxurious look and feel
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“For today’s trendsetting generation, I noticed that personal breathalyzers have been overlooked because they’ve never been fashionable.  Being a strong advocate for responsible drinking, I set out to fill this noticeable void in the market.  Using my background in fashion and design, I tried to come up with a design that would completely change people’s perception; and I think the AURA does just that.” – Christopher Ho, AURA Co-founder and Product Designer.
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More than just a precision breathalyzer, the AURA promotes responsible drinking while delivering a unique and classy fashion statement. To find out more, visit www.aurabreathalyzer.com

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